Customers discover and navigate Mintel’s vast library of research and analysis using search. Users are typically in a hurry and need detailed answers presented with big-picture context. Mintel’s old search platform was several applications stitched together that searched across silos but returned incomplete results with low relevancy.
The team at Mintel put Lucidworks Fusion to work building new search functionality that indexed and ingested all of their data, making it readily accessible to their customers. Specific focus was also put on a friendly first-time user experience to help new users get familiar with the application so they can get the most out of it.
The new search application reduced query response times by 90%. Signal processing was implemented to boost relevancy and give each user a personalized experience. The team will be using Fusion to build applications for more of its product and services to better serve customers and increase engagement.