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Three Customer Avatars You Can Retain Through Knowledge Management Practices

June 27, 2021 | Naomi Ghilea

Learn actionable tips to use with the three types of customers to include how to support them using proven practices, how to make them an ally rather than a frenemy, and how to turn them into returning customers. Read More

Top 7 Ecommerce Strategies for Apparel Companies in 2021

March 17, 2021 | garrettschwegler

Here’s a strategic checklist for clothing companies navigating year two of the pandemic. Read More

Building a Subject Classifier Using Automatically Discovered Keyword Clusters, Part I

February 28, 2017 | Ted Sullivan

A lot has been written and discussed over the years about the relative benefits of automated or machine based classification and that of human curated ontologies and taxonomies. It is generally acknowledged that human curated taxonomies can be more precise... Read More

What Are Customer Buying Signals?

February 3, 2024 | Sommer Antrim

Customer buying signals can teach an organization how customers want to be treated and shorten the sales cycle. Watch out for these five important online customer buying signals. Read More

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