How Crate & Barrel Connects Shoppers with Relevant Products
Lunch & learn session from Retail TouchPoints Retail Innovation Conference.
Crate & Barrel’s previous search solution couldn’t provide its shoppers with an online search and browse experience consistent with the customer-centric Crate & Barrel brand. Meanwhile, Crate & Barrel merchandisers spent the bulk of their time manually creating and maintaining search rules. The search experience impacted customer retention, loyalty, and revenue growth.
Hear how Crate & Barrel partnered with Lucidworks to:
- Improve search and browse by modernizing the technology stack with ML-based personalization and merchandising solutions
- Enhance the experience for both shoppers and merchandisers
- Explore signals to transform the omnichannel shopping experience
Speakers
Peter Curran, General Manager, Digital Commerce, Lucidworks
Aaron Veit, Aaron Veit, Director, Digital Product Management, Crate & Barrel