Personalization is a priority, but existing capabilities are out of touch.
Companies of all sizes agree the personalization and omnichannel solutions are a top priority. But you can’t achieve personalization without understanding customer intent. This infographic walks you through the latest research into how the world’s biggest organizations are capturing, measuring, evaluating, and acting on customer intent.
You will learn:
- The three primary benefits using customer search to understand real-time intent.
- How understanding intent behind real-time customer behavior allows brands to effectively personalizeexperiences.
- The top five challenges brand leaders experinece trying to uncover customer intent.