Despite a burdensome number of search rules, a sophisticated activewear brand’s Endeca-powered on-site search engine couldn’t provide its online shoppers with the distinguished experience they expected and received in store.
Translate the brand’s welcoming in-store atmosphere to its website using signals to personalize guests’ search and browse experience while reducing the number of search rules for its team to upkeep.
With Lucidworks deployed, click-to-cart increased by 28% on Black Friday compared to the previous year. Simultaneously, query response times were reduced by 50%, and search rules were reduced by 97% from the Endeca engine.