The pandemic created a permanent shift in consumer spending. With this shift in shopper behavior, sporting goods retailers need to enable shoppers to easily search for, browse, and buy what they need online as if they are browsing through in-store aisles. Not only should shoppers be able to find the products they need, they should be able to discover related items they didn’t realize they wanted.
Lucidworks’ machine learning powered ecommerce solutions help connect every step of the shopper’s journey, from search and browse, to checkout and delivery, and of course customer service. We’ve helped the world’s leading retail brands and we can certainly help you delight your shoppers and increase ecommerce ROI.
“Every search result is an expression of the authenticity and expertise of the REI brand. On our site, we actually have more interactions, more experiences, and thus more brand-building experiences with customers than all of our green vests combined in the field, which is why we are so focused on relevancy.”
Luke Warwick, REI’s Program Manager for Search and Browse
Shoppers expect results to be unique and personalized for them, in every context. From shopper intent to affinities and beyond, our product discovery platform includes type-ahead, results ranking, facet ordering, and content surfacing. Collect and leverage signals with machine learning to take the guesswork out of relevancy and accelerate the path-to-purchase for every shopper.
Give your merchandisers the tools they need to apply their domain expertise and knowledge.They can boost, bury, pin, block, and add products to results, content, facets, and recommendations. Build promotional pages. Easily run multivariate tests to determine winners and go to market with confidence.
Gone are the days of irrelevant and underperforming recommendations. Power all recommendations with machine learning and harness the signal feedback loop. Our models learn to present contextually relevant, predictive, and personalized products to every shopper. With numerous models available, you have the flexibility to test and target different strategies across your site. Influence shopper behavior to drive higher CTR, AOV, ATC, and conversions.
From Black Friday to Cyber Monday and every seasonal promotion in between, our solution dynamically scales your ecommerce operations to meet the needs of each shopper.
KÜHL offers an effortless shopping experience using segmentation and personalization backed by Lucidworks Commerce solutions.
“Every search result is an expression of the authenticity and expertise of the REI brand. On our site, we actually have more interactions, more experiences, and thus more brand-building experiences with customers than all of our green vests combined in the field, which is why we are so focused on relevancy.”
Luke Warwick, REI’s Program Manager for Search and Browse
Foot Locker’s revenue per visit saw an increase anywhere from 1%-2% and the null search rate decreased 4% after implementing Fusion.