Merchandisers are always trying to figure out what shoppers are looking for before getting to their site. But tastes change and even the most savvy merchandisers have trouble keeping pace with the millions of digital signals that shoppers send every day. That’s why merchandisers need machine learning and real-time insights to ensure that they deliver the right product to the right shopper, at the right moment.
As a digital retailer, your goal is to continuously increase sales. Predictive Merchandiser helps you understand which search terms convert into sales and reveals the big-picture trends in how digital shoppers shop.
Decrease bounce rates and increase conversions by ensuring the right products are being delivered to shoppers. Automatic search rewrites fix poorly performing queries — and matches them with results that produce higher click-through rates.
Shoppers want to feel like one in a million—not one of a million. Predictive Merchandiser uses customer profiles and user signals to provide proactive, individualized recommendations for each and every customer.
Capture every search, click, add, purchase and customer-related event as it happens.
Understand and visualize customer behavior at both the statistical and individual levels.
Fix poorly performing queries and manually or automatically improve results relevancy.
Apply different merchandising strategies to boost, block, bury and pin search results.
Use customer profiled data and the power of AI to make individualized recommendations to customers.
Test every change on a sampling of customers and visualize the results before you change your site.
Give your merchandisers the tools they need to create the perfect shopping experience for every customer. Contact us today to learn how Fusion can help you and your team build a customer journey that dazzles shoppers and increases conversions.